On March 5, the exhibition Play & Prosume will open at the Kunsthalle Wien, accompanied by a symposium featuring a number of VU University faculty members. The exhibition and symposium result from the HERA funded research project “Technology Exchange and Flow: Artistic Media Practices and Commercial Application”. It brings together the key research findings of the project research teams at Plymouth University, VU University Amsterdam and the University of Applied Arts Vienna together with contributions from the EYE Film Institute, Amsterdam and the Netherlands Institute for Sound and Vision, Hilversum. A catalogue (Verlag für moderne Kunst) will accompany the exhibition, which includes contributions by the project partners about major findings, as well as reflections about key terms such as “serious games”, “interfaciality” or the “prosumer”. The character of texts ranges from essays, interviews, commented images to literary reflections. On Thursday 7 March, Bert Hogenkamp, Wilbert Schreurs and Rudmer Canjels will present their research within the HERA project, together with colleagues from Vienna. On Friday 8 March, Ivo Blom will hold a lecture on Crossmedial Exhibitions, together with Wilbert Schreurs who will lecture on exhibitions on publicity.